Publicis Health Wins 11 Cannes Lions at Lions Health Festival

Group wins 11 Lions Health awards that recognize and champion life-­‐changing creativity

Publicis Health, the largest health-­‐oriented agency group in the world, was recognized with 11 Cannes Lions at the 2016 Lions Health Festival this weekend. The group was honored with three silver and six bronze awards across two agencies for work that inspired life-­changing behavior. Publicis Health came in second for Network of the Year and Langland came in second for Agency of the Year.

"Pushing the boundaries of creativity while driving meaningful change in patients' lives is our passion, and we are thrilled to see this passion recognized at Cannes Lions Health," said Publicis Health CEO Nick Colucci. "The talented creative people behind these exceptional campaigns are what make Publicis Health a network unlike any other. This recognition proves that our group-committed to business transformation through the alchemy of creativity and technology is built to deliver purposeful work to our clients."

Publicis Health agencies' winning work includes:

Langland

  • Healthcare at Home—Silver Lion for Pharma Communication to Healthcare Professionals, Business-­‐to-­‐Business, Film: Cinema, TV and Digital Film Content
  • Healthcare at Home—Silver Lion for Pharma Communication to Healthcare Professionals, Business-­to-­Business, Integrated Campaign
  • Healthcare at Home—Bronze Lion for Pharma Communication to Healthcare Professionals, Business‐to-­Business, Film Craft: Direction
  • Gaucher: Dragon for Shire USA—Bronze Lion for Pharma Campaign for Communication to Non-­‐healthcare Professionals, Pharma, Vaccines and Biotech—Branded Communication, Print and Poster Craft: Art Direction
  • Gaucher: Volcano for Shire USA—Bronze Lion for Pharma Campaign for Communication to Non-­‐healthcare Professionals, Pharma, Vaccines and Biotech—Branded Communication, Print and Poster Craft: Art Direction
  • Gaucher: Wasp for Shire USA—Bronze Lion for Pharma Campaign for Communication to Non-­‐healthcare Professionals, Pharma, Vaccines and Biotech—Branded Communication, Print and Poster Craft: Art Direction
  • Gaucher: Wasp for Shire USA—Bronze Lion for Pharma Communication to Non-­‐healthcare Professionals, Pharma, Vaccines and Biotech—Branded Communication, Print and Poster Craft: Illustration

Publicis Life Brands Resolute

  • Slam Poetry—Daniel for Novartis—Silver Lion for Pharma Communication to Healthcare Professionals, Pharma, Vaccines and Biotech—Unbranded Communication, Film Craft: Script
  • Slam Poetry—Daniel for Novartis—Bronze Lion for Pharma Communication to Healthcare Professionals, Education and Awareness, Film Craft: Script

Alexandra von Plato, Group President at Publicis Health, served as President of the Pharma Lions jury. Von Plato commented, "I'm so proud of the bravery that our teams displayed in the work that was shortlisted and won at Cannes, and I know the work of our Cannes winners will inspire our network and clients to reach further and push harder."

Now in its third year, Lions Health recognizes life-­changing creativity in two categories: Health & Wellness and Pharma. Health & Wellness Lions celebrate consumer product communications, such as over-‐the-­counter medicines, applications or devices. The Pharma Lions are for communications aimed at healthcare professionals, including prescription drugs, vaccines and biotechnology. A record-­‐breaking 2,605 award entries were received across the Pharma and Health & Wellness categories this year.

For full coverage of Cannes Lions Health, visit www.lions-­‐health.com.

About Publicis Health

Publicis Health is the world’s premier health-oriented agency network. A division of Publicis Groupe, Publicis Health manages top-tier agencies specializing in promoting innovative solutions in advertising, digital, branding, message delivery, market access, and medical communications. Publicis Health’s mission is to be the indispensable force for health and wellness business transformation through the alchemy of creativity and technology—for good. With more than 5,000 employees around the world, Publicis Health manages 17 agency brands through 40 offices located in seven countries. Publicis Health brands include Digitas Health, Discovery USA, Heartbeat, in-sync, Langland, Maxcess Managed Markets, PDI, PlowShare Group, Publicis Health Media, Publicis LifeBrands, Publicis Resolute, Publicis Touchpoint Solutions, Razorfish Health, Real Science, Saatchi & Saatchi Wellness, Tardis Medical Consultancy and Verilogue.

Cannes Lions International Festival of Creativity

Cannes Lions, The International Festival of Creativity, has been the home of great ideas since 1954. Over 62 years, it's grown into an eight-­‐day programme of inspiration, celebration, learning and networking, driven by the belief that creativity is a force for business, for change and for good. With more than 15,000 delegates from nearly 100 countries now attending the Festival each year, it's a global meeting place where branded communications professionals can connect, share and discover. The world's most coveted creative accolades, The Lions, are judged and presented at the Festival. More than 40,000 submissions across 23 categories are rigorously assessed by respected industry representatives, exhibited onsite

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