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22/07/2016, Kuala Lumpur
Publicis One is a global communications enterprise that brings together Publicis Groupe’s agency capabilities and expertise under one roof. Built with clients’ interest at the center, Publicis One recognizes the simultaneous need for specialization and integration in marketing today. Led by Jarek Ziebinski, Global CEO, Publicis One operates across Publicis Groupe’s four Solutions: Publicis Communications (Publicis Worldwide with MSLGROUP, Leo Burnett, Saatchi & Saatchi and BBH), Publicis Media (Starcom, Zenith, Mediavest | Spark, Optimedia | Blue499), Publicis.Sapient (SapientNitro, DigitasLBi, Razorfish, Sapient Consulting) and Publicis Health (Digitas Health, Publicis LifeBrands, Saatchi & Saatchi Wellness). The Publicis One operation, with more than 7,500 employees in 50 countries, is spread across Latin America, Europe, Middle East, Africa and Asia. We are united behind Publicis Groupe’s ambition to deliver on the value of “The Power of One” to clients.
Saatchi & Saatchi Arachnid is a Malaysian media-neutral marketing communications agency established in 1996 as “Arachnid”. Acquired by Publicis Groupe in late 2012, it was aligned with Saatchi & Saatchi Singapore and rebranded “Saatchi & Saatchi Arachnid”. Today, it is a part of Publicis One, the global communications enterprise that unites all of Publicis Groupe agency brands’ capabilities and expertise under one roof across 50 markets. With firm roots in digital and interactive marketing, its service offering has evolved to all forms of interaction-oriented touch points. Its portfolio of clients are bluechip multinationals and the work it produces serves over 25 markets, winning over 160 major local and international awards for not just creativity, but also strategy and marketing effectiveness. It has been ranked three times on the Deloitte Asia Pacific Fast 500 - a roster of the 500 fastest growing technology companies in Asia Pacific. In the last four years, it has also received 11 client-nominated and clientjudged Advertising + Marketing Agency Of The Year Awards in five agency categories including Digital Agency of the Year, Direct Marketing Agency of the Year and Creative Agency of the Year.