description: Mcdonald'S - Euro/Spring Rolls "Horse"A Man Lifts His Young Son Onto A Mechanical Horse Outside A Store. Rather Than Spending A New Euro Coin On His Boy?S Amusement, He Simply Wiggles The Horse?S Tail To Simulate A Ride.The Euro Has Just Arrived. Use It Wisely. New Spring Rolls. Only ?1. Mcdonald'S.

awards : Cannes International Advertising Festivals Press Silver Lion 2011

catégorie : Film / TV / Cinema

segment de marché : Retail

client : McDonald's

marque/produit : Mcdonald'S - Spring Rolls

directeur de création : -

concepteur rédacteur : -

campagne pro bono : Non