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10/14/2025, Paris
Arthur Sadoun, Chairman and CEO of Publicis Groupe:
“With no slowdown in client demand, Q3 was another very strong quarter, ahead of expectations.
We are demonstrating that artificial intelligence at Publicis is not a future promise, it is a reality today that is driving our growth.
Once again, we are showing our ability to win market share and position ourselves as a Category of One thanks to our unique AI-powered model.
We delivered +5.7% organic growth, materially increasing the gap with our peers by c.700bps2.
Not only did we not experience any material cuts in marketing spend, but we also saw an acceleration in demand for our AI-led products and services.
This was visible in our Connected Media activities, powered by Epsilon, which grew high single digits thanks to our ability to connect paid media with commerce and influencer through AI. Our AI production platform grew double digits, on the strength of the increasing need for personalized content. And our ability to build agentic networks for clients as they look to de-silo their own organizations meant Publicis Sapient remained in positive territory for the second quarter in a row.
We expect this positive trend to carry though into Q4. This makes us confident in upgrading our 2025 organic growth guidance, increasing the higher end of our forecast to +5.5%. We are also confirming a full-year improvement of our already industry-leading margin, to slightly above 18%.
Looking ahead, we are now building for 2026, thanks to our unmatched new business track record, with net new billings for the first nine months of the year already reaching our 2024 total. As a result, we expect to outperform the industry once again next year, for the 7th year in a row.
I’d like to thank our clients for their continued trust, and our teams for their outstanding efforts to get us where we are today.”
1Before change in WCR
2Based on consensus
Publicis Groupe [Euronext Paris FR0000130577, CAC 40] is a global leader in communication. The Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalization at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organization, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs more than 108,000 professionals.
Jean-Michel Bonamy
Deputy CFO
Amy Hadfield
DIRECTOR OF GLOBAL COMMUNICATIONS